This article is part of an article series aimed at helping you grow a successful business online.
For an overview of the article series, see this post: Using WordPress To Grow A Successful Small Business Online
In this blog post, you will learn a number of impressive WordPress facts and figures that will help you understand why millions of businesses around the world use WordPress to power their websites and blogs and what kind of businesses and people are using WordPress today.
WordPress: Statistics And Popularity
The brief version:
- WordPress began in 2003.
- WordPress is available in two formats: a hosted platform (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
- 23 out of every 100 new domains registered in the U.S. are for a new WordPress website.
- There are over 60 million installations of WordPress. This number is growing everyday.
- Over one-sixth of all websites around the world are powered by WordPress.
- More than 60% of all websites worldwide that use a content management system are driven by WordPress.
- Over 30,000,000 searches are made on Google each month for terms related to WordPress.
- The WordPress application is completely free to download, use and modify. The WordPress application is built using an open source content management system.
- WordPress code is built by volunteers. People from all over the world work on developing and improving WordPress on an ongoing basis.
- WordPress is continually being updated to address bugs and improve its ease of use and security.
- WordPress delivers content online to visitors worldwide. WordPress has been translated and localized into over 70 languages.
- The WordPress repository currently makes available thousands of free WP plugins, themes and widgets to WordPress users.
- There is virtually no limit to what you can do using WordPress.
WordPress CMS Market Dominance
A content management system (CMS), is a website tool for non-technical users. It is designed to make it easier for non-technical website users to add, modify and manage all content on their site.
WordPress began in 2003. It was originally written by Matt Mullenweg and Mike Little. It is currently the largest self-hosted blogging tool in the world, used on millions of websites and seen by tens of millions of people every day.
WordPress is owned by Automattic.com, which currently employs around 300 people, all of whom work from home. Despite being a distributed company and having so few employees, WordPress.com (the hosted version of the WordPress software) currently attracts more unique views per month than Facebook, Amazon, eBay, Twitter and Yahoo …
(WordPress [hosted] monthly uniques. Source: http://automattic.com/about)
Here are just some of the latest on WordPress usage statistics:
Over 60% of websites worldwide do not use a CMS. Of those that do, WordPress is the clear leader, with more than 60% of the total market share.
WordPress usage stats
In terms of CMS market share, no other platform even comes close to WordPress …
In fact, more and more websites are being built with the WordPress CMS application.
WordPress is so popular, that trying to keep up with the latest usage statistics on WordPress is very difficult, because the information changes so often.
For example, at the time this article was written, here is the current number of downloads of the latest WordPress version …
Note: The above download figure represents only the latest version of WordPress. Less than half of all current users have upgraded their installations to the latest version …
(WP versions in current use. Source: https://wordpress.org/about/stats)
Even as this post was being written, the number of downloads had already increased. If you were to click on the link above and visit the WordPress download counter page, you should expect to see a significantly higher download figure … perhaps even an updated version, as the WordPress development team continually updates the software to fix security issues and bugs, and add improved or new features.
Speaking of updates, WordPress has made available over one hundred new software updates since 2003 …
(Over one hundred new versions of WordPress have been released in its first 11 years)
WordPress currently releases a new updated version every 3-4 months …
(WordPress regularly releases new versions named after famous Jazz musicians)
Incidentally, all major WordPress updates are named in honor of famous Jazz musicians, eg:
- v.1.5 = Billy Strayhorn (February 17, 2005),
- v.2.5 = Michael Brecker (March 29, 2008),
- v.2.9 = Carmen McRae (December 18, 2009),
- v.3.3 = Sonny Stitt (December 12, 2011),
- v.3.9 = Jimmy Smith (April 16, 2014),
- etc …
Who Is Using WordPress?
In a nutshell, all different kinds of businesses and people are using WordPress to blog about everything under the sun.
Large brands, businesses of all sizes, technology companies, celebrities, sports stars, famous actors, educational institutions, government department sites, not-for-profits – even nations use WordPress to publish web content and run their official websites …
WordPress.org Website Showcase
Here are just some of the growing number of businesses, organizations and people who have chosen to build their online presence with WordPress:
- Global Brands & Corporations: Sony Music, Glad, Panic, Group Bouygues, Vogue, etc …
- Celebrities, Politicians, Sports Stars, Actors & Musicians: US Air Force General Chuck Yeager, Rush, Nancy Pelosi, Brian Smith, Usain Bolt, Steve Blake, LA Lakers, Blondie, Howie Mandel, Jason Mraz, etc …
- Universities & Educational Institutions: Georgia State University, International Relations Online at American University, UCF College of Medicine, Lafayette College, etc.
- Magazines & News Media: Thrive Magazine, The Australian, InStyle News, LinkedIn, etc.
- Government Sites, Not For Profits & Humanitarian Organizations: Sweden’s Official Site, Chicago Weather Center, The National Art Gallery of Maldives, CURE International, Ovarian Cancer National Alliance, etc.
Earlier, we mentioned that WordPress is available as a hosted platform (WordPress.com) and as a self-hosted, downloadable software (WordPress.org).
- Businesses prefer to download the self-hosted version, which can be installed on their own domain and freely modified to suit their needs. In fact, most WordPress self-hosted installations are business marketing activities.
- More than half of all WordPress users use the hosted version on WordPress.com
- In 2014, blogs that are part of the WordPress network (blogs hosted either on WordPress.com or externally-hosted WordPress sites) published on average 17 new posts per second (around 1.5 million per day).
WordPress publishes a live map that lets you see blog post updates around the world in real-time …
WordPress (Hosted Version) – Activity
In later articles we discuss the main differences between WordPress.com (hosted) vs WordPress.org (self-hosted) versions.
General WordPress Statistics
WordPress users can download and install over almost 40,000 free plugins from the WordPress plugins repository …
(WP free plugins repository)
For more information about WordPress plugins go here: WP Plugins – Extend Your Web Site’s Capability
WordPress users can also download and install over 1,700 WordPress themes at no cost …
(WP free themes directory)
We have written a great article about WP themes here: About WP Themes – A Guide For Website Owners
WordPress has been translated and localized into over seventy languages and dialects in addition to English …
(WP language translations)
The search term “WordPress” alone receives around 2.7 million monthly searches on Google. Including WordPress-related terms (e.g. “WP themes”, “WordPress plugins”, “WordPress SEO”, etc. brings the total number of online searches for WordPress terms to more than 30 million …
(WordPress-related searches online)
If you compare searches for WordPress to other CMS platforms, WordPress is searched five times more than Joomla and 9x more often than Drupal.
According to WordPress’ own “State of the Word” 2014 survey, one quarter of all users who responded to the survey said that they make a full-time living off WordPress. An earlier survey conducted by WordPress (2012) also found that the average hourly rate of WordPress projects is US$50.
You can find WordPress developers and designers for hire by searching on freelancing sites like ODesk …
According to Upwork.com, typical WordPress job cost ranges are between $10 – $500 …
As you can see from the facts and figures presented above, there is no end in sight for how much further WordPress can continue to grow and dominate in the CMS market.
In other articles, we will address the following:
- Why WordPress is the best platform for growing your small business online,
- Over fifty compelling reasons why you should choose WordPress for your website or blog, including a detailed look at the benefits, features and advantages of using the WordPress CMS platform,
- How to automate your business marketing with WordPress,
- How to generate more traffic, increase conversions, and sell more products and services with WordPress.
- Plus, we’ll provide lots of “how to” tutorials and useful tips on how you can use WordPress to grow your business online, and save thousands of dollars on website development and web design costs.
The above statistics were sourced from various locations around the web, including the following sites: