You can be more efficient and effective in your online business when you get more traffic targeted to your niche and sub-niches of it. If all you have is untargeted traffic it’ll be much more difficult to generate profits even if your sales letter and opt in page have all the bells and whistles you can think of.
You’ve got to have traffic so people can see your site and then decide whether you’re for them in their online search.
Here are 4 tips to get more.
First, content marketing is a key way to generate traffic that is targeted. Create content about the topics covered in your site and business. Have links from the content to your site, or wherever you want to send them. Publish your content on appropriate and relevant high ranked sites.
Second, place ads in relevant ezines or other publications. Always test what you do and keep track of what happens. Find places where it is worth paying for your ads. You don’t want to end up paying too much and/or getting poor results. You have to find out what’s best for you by testing what you’re doing. Start small, check what results you get in revenue and profits via the conversion rate. If it’s not a positive result, then drop that publication.
Third, if you have several hundred dollars to use in your testing, you could try Pay Per Click (PPC) ads. You will probably lose money to start with until you have tested enough to get consistent positive results. You need to get advice on this so you can follow a method carefully. If you don’t have enough money to start with to get through the testing process, then don’t bother.
Fourth, build a list and send your subscribers to your offers. These are targeted traffic because they have an interest in what you have to offer by the very fact of being on your list. However, you still have to keep testing to ensure your email campaigns are constantly effective, and this takes time.